Jerome Chouchan

Jerome Chouchan

Managing Director Godiva Chocolatier

He has extensive management experience in Japan and Asia, having worked for premium global brands such as Lacoste, Hennessy and Lladro.

Mr Chouchan has practiced Kyudo in Japan for more than 25 years.

He holds a Kyudo Renshi (instructor license) and a 5th dan degree.

His book, Target: Business wisdom from the ancient Japanese martial art of Kyudo (LID Publishing, 2018), which this article is excerpted from, is available in-store and online.

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